What is Substation Marketing?
Substation provides digital marketing strategy, execution, and automation for credit unions and the agencies that support them.
Learn More About SubstationDigital Strategies For Growth
In your community, thousands of people are searching for their next financial product — a better rate, a new car, a first apartment, or simply something more human than the big banks down the street. I help credit unions meet them with the right message, in the right channel, at exactly the right time. From first discovery to long-term loyalty, every step of the member journey is an opportunity to grow.
Organic Optimization
I build Search and Generative Engine Optimization strategies to help you show up for every opportunity in the evolving landscape of search and A.I. platforms like ChatGPT and Gemini. I measure and optimize your website's funnel as a pipeline for more applications through strategic Conversion Rate Optimization (CRO).
Learn More →Digital Advertising
I create comprehensive advertising strategies and campaigns focused on conversions that matter. This means transparency and clarity through every step of the process and reporting that's informative. You'll have confidence that your paid spend is delivering real results and getting the most value for your budget.
Learn More →HubSpot Automation
I design automation systems with HubSpot that grow leads, nurture relationships, increase retention, and earn loyalty. This includes strategic touchpoints to trigger at the right time so your members receive the communications that matter most. Workflows and integrations run in the background so your team can focus on the big picture.
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Hi! I'm Chris.
I run Substation. For 16 years, I've done credit union marketing — leading teams, building award-winning strategies, and connecting organizations with their members through automation. You get industry experience from a problem solver who not only understands but also believes in the mission behind the work.
Ready for a digital strategy that powers growth? Let's connect.
Brands I’ve worked With
His mastery of HubSpot and knowledge of the credit union industry consistently elevates every conversation.
— Caty Zimmerman, Digital Marketer