Digital Advertising
Advertising That Powers Real Growth
With the right message in the right place at the right time, digital advertising can dramatically boost applications from your website. When done strategically, ads can complement your organic strategy, seize market growth, and fill gaps where opportunities exist.
I build effective, trackable strategies with ad platforms like Google, Bing, all the socials (Meta, LinkedIn TikTok, etc.), or in-home and community Connected TV. I don’t charge commission on top of your media spend, so I give you genuine advice with a clear strategy and transparent reporting. You'll know exactly what you're paying for, what's working, and how your paid ads connect to real member growth.
Grow applications with a smart paid strategy.
Product Advertising
Need to grow loans or deposits? Let’s talk about which products your credit union needs most and craft a strategy to find every opportunity to increase applications through paid digital.
By starting at the bottom of the funnel and moving our way up, we target high-intent leads actively searching for your products right now. Then, we can work our way up the funnel to capture earlier-stage interest, filling gaps until we've maximized every opportunity.
Product advertising isn't about just any traffic. It's about getting the lowest cost per application for your investment and proving that your ad spend is directly connected to member and product growth.
Through strategic keyword targeting, landing page optimization, compelling creative, and continuous testing, I help credit unions capture applications they wouldn't have gotten otherwise.
Clear Reporting
A great advertising strategy means nothing if you can't prove it's working. The best campaigns are the ones you can clearly measure, understand, and improve over time.
With custom dashboards updated daily, you’ll have access to all of the performance metrics you’d expect, like clicks, impressions, and conversions. But more importantly, we’ll regularly review what you're paying per conversion and where your investment is having the biggest impact. This gives us valuable data and a platform for strategic discussions about the best use of your budget.
